Analyze

The data is made available through the works of thousands of global collaborators. From NGOs, to activist, to researchers and various community organizations. The platforms mission is to create a space to make these globalized mobilizations more visible and collaborative. The goal and purpose of the EJ Atlas based on the founder and site:, “The EJ Atlas collects these stories of communities struggling for environmental justice from around the world. It aims to make these mobilization more visible, highlight claims and testimonies and to make the case for true corporate and state accountability for the injustices inflicted through their activities. It also attempts to serve as a virtual space for those working on EJ issues to get information, find other groups working on related issues, and increase the visibility of environmental conflicts.”

The text doesn’t really go there because it seems to be taking CSR at face value - so it’s saying the corporation isn’t really doing CSR. Author isn’t arguing that CSR forecloses anything but that the corporation’s actions foreclose any “real” social responsibility.

They rename the things that people accuse them of, even as they acknowledge the accusation. They keep using the term “biosolids” instead of “hazardous waste” or “toxins”. They produced reports that denied each allegation. From their Our Environmental Values 2003 report: “In our opinion, the balance of evidence including testing and analysis by independent laboratories and the Indian government shows that the allegations against Coca Cola have not been substantiated.” They also tried to show progress against the accusations with their CSR initiatives - including reduction of water use ratio, rainwater harvesting, HIV AIDS projects - cooperating with USAID and UN. They also build up an image of corporate philanthropy with sponsoring sports, especially the Olympics and FIFA, and just branding by having their vending machines on college campuses. 

They tried to suppress a report that shows how toxic their waste is, and that it is useless as fertilizer (I did like the “extraordinary practice of distributing toxic wastes to the farmers as fertilizers” quote on 108).