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Harvard Business Review Re: CSR & COVID-19

lucypei
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This concluding quote really summarizes the position of this article: "No one expects or requires major companies to take extraordinary measures to help their many stakeholders, but the bold and creative steps they take today to deliver immediate assistance will define their legacy tomorrow."

The author is managing director of FSG, a global social-impact consulting firm. He is lauding how acts of un-mandated CSR like Johnson & Johnson's pulling Tylenol off shelves or his own company's sliding-scale pay-cuts instead of layoffs are still talked about and used as cases in business school. He is using the "business case for CSR" line of argument to encourage companies to take steps such as giving their employees loans at a lower or no-interest rate, or doing the equivalent of "buying gift cards" from small suppliers. These actions, which don't even require any loss from the corporation, are portrayed as providing a huge boon to the company's reputation and employee loyalty, and still being above and beyond what is expected or mandated of corporations. 

The author opens with stating that the government's stimulus package is too little too late, which unfortunately is true, and then saying that the only option is for corporations to voluntarily engage in these primarily loan-based forms of assistance. 

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Sara_Nesheiwat
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The purpose of this program is to help instill into nurses, doctors, social workers and more with the ability to mix their clinical practice with the ability to interpret, recognize and be moved by stories of illness according to their mission statement. This program is for those that want to improve the effectiveness of their care by increasing their familiarity with the skill of narrative medicine. 

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Sara_Nesheiwat
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Columbia University was one of the first medical schools to open a program in Narrative Medicine. This program was built within their College of Physicians and Surgeons. Rita Charon is the executive director of the program and is on the forefront of spreading the need for narrative medicine in the medical field. Colleagues of hers also believe that medicine has become too professional and clinical, and doctors focus on treating medical problems based off symptoms, not the patient. The educational program at Columbia created the opportunity to earn a Masters of Science degree in Narrative Medicine in 2009, making to one of the first programs devoted to only narrative medicine. 

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Sara_Nesheiwat
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This prgram is only offered in-camous adn takes roughtl 2-6 terms  to cp,plete. earnign the degree requires 38 points. Menaing fuill time studnes can copelte the program in one academic year and a summer. The degree requirements include  five Core Courses in Narrative Medicine (22 points) and the Research Methodology course (4 points), which is required for all students who have not taken a graduate-level course in research methodology. The other 12 to 16 points may include any combination of additional Topics in Narrative Medicine courses, elective courses chosen from other departments, Independent Study and/or Capstone (two to four points).

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Sara_Nesheiwat
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Requirements to apply are a Bachelor’s degree or its equivalent and demonstrable evidence of promise in the field of narrative medicine according to the admissions website. Ultimately, those looking to enter the medical field in any capacity are the main targeted demographic for this program. The goal is to instill into doctors, nurses, PAs, social workers, etc, the idea of incorporating narrative medicine into their clinical work. Those predisposed to healthcare fields are likely optimal candidates for this program.