Analyze

Communicating about racial equity and COVID-19: Connecting data to context

See more research on public health communication

Reading Amanda Windle's briefing note I was struck by the question of trust and authority, particularly its absence, and the challenges that raises for crafting a communications strategy for The Simon Community and, by extension, other communities.

In watching the US Senate Panel question public health experts, the inherent distrust toward science and scientists by many republican senators and Lt Governors remains alarming. Conversely Goldman Sach's recently issued a report that wearing masks could save the US economy a 5% hit to the GDP. If this report has an impact, will it signal that economists are more trustworthy that public health officials, or simply that monetary value is the only value that counts in COVID communications. 

I am thinking about the interplay of these differing scales of authority and trust and how difficult it is for individuals, families and local communities and care groups to make sense of the competing messages in order to craft a reasonable, sensible strategy for negotiating risk.

This image shows that as the number of family members increase, so does the annual income needed to provide the essential necessities for the whole family. This may be a problem for those working a less-paying job or a job paying the minimum wage. So, although everyone plans to have a family one day, if they want to save money in today`s working society, they either have to have less children or find a good-paying job or petition/request for a raise in their wages.