Individualizing and psychologizing the suicides, ignoring the publicness of the action and the structural causes, took away from its extreme emotional potency. Although it did spawn a good deal of activism and research, the profit margins of Apple continue to grow and Foxconn’s are shrinking.
Automation is ignored - this topic was raised in the Dialectical Anthropology article that responded to something else that Ngai wrote and cited this piece.
Apple ”released its Supplier Responsibility Progress Report in February 2011 to show the remedial measures taken by Foxconn, its largest supplier, in the aftermath of the suicides. However, none of the ‘remedial measures’ addressed such core issues as speed-up, illegal levels of compulsory overtime work, dangerous conditions in the Foxconn factories, the humiliation of workers, and illegal practices associated with the use of student interns as workers.” -p1263
I think the corporations had extremely little regard for the Chinese factory workers, including the higher-ups at Foxconn and the people of Apple and the other companies that contract their manufacturing with Foxconn. It seemed like pure damage control.
Really just denying responsibility hard: Foxconn’s “public responses to workers’ suicides were uniform: the workers who attempted suicides suffered from individual psychological problems such as depression, distress over heavy debts, or family and other personal problems (Li, 2010). Foxconn hired Western and Chinese psychologists and psychiatrists to defend it in the wake of the plague of worker suicides at the company.” p1260
As more specified in news articles, like Heffernan 2013, Foxconn increased wages but increased the quotas by even more. They started making workers sign anti-suicide pledges that said they wouldn’t blame the company or sue or ask for compensation. They retracted that because of outcry but then just put up nets. “Steve Jobs gamely insisted that the factory, with swimming pools and cinemas, was far better than required. The Foxconn communications director Liu Kun, argued that with more than a million employees in China alone, the rate of "self-killing" wasn't far from China's relatively high average. Everyone pledged to do better and the story went away.”
In this economist article I can’t access, but that is cited in the Wikipedia article on this topic, they also mentioned that Buddhist monks were brought in for prayer sessions.
The activists “condemned the ineffectiveness of the Chinese government and trade unions to enforce labor law and protection of the migrant workers and hence urged Apple and other brands to support genuine reform of Foxconn’s unions.” p1261 - so they are turning to the brands for labor conditions to improve.
Disavowal is a way out for corporations who can no longer deny - they just aggressively ignore and separate, making it possible to still shout about their “goodness” and avoid taking responsibility for their risk. The scientist-President is doing her job as a scientist but positioned structurally within the hotbed of corporate manufacturers - how does this constrain her thinking and acting?
Ad campaigns - 360*, from big-name companies like O&M. Getting involved in the scientific community that is meant to be working against them to regulate and mitigate the risk they propose to society.
Not really portrayed in that way here. The scientists are portrayed as genuinely caring about society, but being humble about what their data can and cannot say and why, and it seems they see themselves as part of the society.
In the first phase it seems it was just being modern, perhaps productive. They deny there is any risk to be responsible for. The middle is about the self-managing of risks they can no longer deny exist. The final one has disavowed responsibility but position themselves as essential for life as we know it, so we don’t focus on the ethics.