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"What does the lack in prominence of environmental coverage in German TV tell us about the general state of environmental journalism in Germany? It is almost impossible to draw con- clusions based on hard facts and numbers.There is no national organization of professionals in the media dealing with this topic like the Society of Environmental Journalists in the USA, for instance.That means there are also no statistics about how many editors, reporters, or producers would count themselves as environmental journalists; nobody is keeping track. Communications scholars, when asked about the number of environmental journalists in Germany, reply with: “That’s something I would also like to know; tell me if you find out.”There is no formal educa- tion, and only a few training opportunities are offered for established writers and editors who want to specialize in the field. In recent years, some well-qualified and experienced reporters on newspapers with influential voices have departed (or been made to depart) the publishing houses or even journalism per se, leaving a noticeable gap." (Schrader 2020)

"Summarizing, environmental journalism in Germany appears to be in a transition phase. Many traditional media and press outlets are struggling to keep their business model or find a new one. And reporting on air quality, biodiversity, or the climate beyond their often-superficial implications for national politics is not high on the list of priorities. Much of the work might be shifting to online publishing in new contexts and organizations, but those are still forming and far from settled."

Truly bringing different “stakeholders” to the table - because the Rio event was very much taken over by the corporate green consultants

It seemed to be all about communications strategies - not necessarily ads but knowing how to handle media when something happens, oh and having those meetings where they set all the ground rules - so they agree to meet with activists but only on the corporation’s terms. Leveraging the UN stage - so signing charters and prominently displaying their messaging at the stage of a conference.

t seems like the consultants truly see the corporations as the victims here - the CEOs or the people in the companies who can get jail time for not putting appropriate audit systems in place or get trapped in complex legal monitoring requirements - they don’t seem to have a bit of sympathy for the victims or for the activists, who they see as “attacking” them.

There’s a little bit where the CEO of Union Carbide claims to be doing the “moral” not just strictly legal amount of help in the aftermath of Bhopal, given the Indian government’s ownership stake in the plant. 

Mostly responsibility is seen as a performance by the Green Consultants - because no matter how “good” you are you still get attacked by activists and the laws are too hard to follow and are designed to trip you up. So responsibility also becomes a pre-emptive offensive strategy - And Green Consultants try to get people within the corporation to see the political, financial investment, PR, etc. benefits that come with this performance of green. It’s necessary to perform “Transparency” [though it wasn’t called that yet, perhaps]- the house analogy. Like the case of ARCO - the somewhat green-er gas is celebrated and rakes in profits and maintains a car-based status-quo; and the explosions are not mentioned.

Taking over the definition of “sustainable development” and making this concept rational, ensuring that economic growth is no longer in opposition to environmental protection - “leading” by being a driver at a UN conference - work done by the “beyond blame” rhetorical trick of [weaponizing inclusion] - self-imposed audits, monitoring, and management tools which are then loudly communicated about, in addition to the participation in institutions that give outside credibility

After it’s clear an “it can’t happen here” approach won’t work, Green Consulting and Enviro-comms and harmonization of oppositions come into play- corporations listening to the different “customer-publics” and finding a way to meet what’s being asked for but on the corporation’s terms. Coming to the table to negotiate but never take demands. Pushing on their own definitions of these terms, especially sustainable development, and co-opting the movement so that environmentalism becomes corporate.