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The program has two primary targets: incarcerated offenders and the public. It was founded, first and foremost, as a way to treat prisoners in the Rhode Island Adult Correctional Institution. The goal of providing these offenders with basic health care, treatment, and interventions remains at the forefront. Such projects include management of LGBQT youth in correctional facilities, HIV/AIDs prevention/treatment, and substance abuse clinics. More than anything, the program targets inmates who suffer from mismanaged health problem-- often times leading to their incarceration. The secondary goal of the Center is to provide the public and policy makers with their findings, and showcase how human health and imprisonment are linked. This dual-prong approach allows for treatment of both the immediate issue and the causative agent.

The web platform is supported by the organization Land of Opportunity. Land of Opportunity partners with several sponsors, including a local organization called NOVAC (New Orleans Video Access Center). Other partners include Greater New Orleans Fair Housing Action Center, Center for Social Media, Louisiana Justice Institute, PATOIS, Survivors Village, New Orleans Workers Center for Racial Justice, and Video Veracity. These organizations represent funding and on-the-ground workers for Land of Opportunity