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This film would best address an audiance of young to middle aged adults, possibly with military ties such as being a veteran. These people would have an interest in the acountability of the goverment and its various agencies and branches.

The author of the article is Sonja D. Schmid. She is an associate professor in the Department of Science and Technology in Society at Virginia Tech. She holds a Ph D in STS from Cornell University. Dr. Schmid speaks fluent Russian and primarily investigates the history and organization of Soviet and Eastern European nuclear affairs, as well as the the challenges of global nuclear emergency response.

The narrative is sustained through emotional stories of end of life care from both the physician and patient perspectives performed by both Dr. Atul Gawande and by other healthcare professionals such as oncologists, palliative care experts, other surgeons. The scientific background of end of life care isn't really discussed in detail, as this film focuses more on the social and emotional aspects of this topic.

According to its mission statement, "The American Red Cross prevents and alleviates human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors.​"

This article utilizes excerpts from interviews to illustrate the story narrative of an illness, showing how emotion and values are reflected in the creation of a "plot" of the narrative, and uses statistics and broader research to analize these stories from a broader, more societal perspective. 

The red cross relies on notification systems of disaster to mobilize their volunteers such as those created by FEMA, NOAA, and other goverment services, transportation infrastructure and technology to move supplies and people from place to place, established red cross infrastructure of supply stockpiles, specialized vehicles, and training centers.